We take a look at the future of G+ and consider if it's still worth comparing it with "that other social network."
For months now, it was no secret that a major shift in the overall direction of Google+ was in the works, from the
removal of G+ integration in YouTube comments, to the separation of
Photos and
Hangouts from G+, the former leading to the creation of Google Photos, dedicated to the storage and editing of pictures and videos.
As pretty much all of us know, the site was created from the outset to be a “Facebook-killer,” one of the core features being much more granular sharing via Circles, where you could create categories for different groups of people, such as college friends, photographers and the like. This set it apart from Facebook and its friend lists, which were (and still are) very restrictive, being able to see who’s on a particular FB list being one of them.
Apart from competing head-on with the world’s most popular social network, Google+ was the solution to unifying the rest of Google’s services, requiring just one sign in for everything, from Gmail to Calendar, and everything in between.
Of course, Google didn’t succeed in making Google+ the biggest and most popular social network in the world, and that in reality isn’t a bad thing after all, as they found their forte in connecting like-minded people based on their passions. This gained a lot more traction and popularity after the additions of Communities in 2012 and Collections earlier this year. If you want to engage with users with similar passions, such as fellow techies, foodies or even Sherlockians(!), Google+ is the place to be.